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Launch ads faster with HookLab AI

A workflow to generate hooks, angles, and headlines, then turn winners into creative variants and audit them for quality.

Browse all guides•Search•Updated 2025-12-17

TL;DR

  • Start with one objective and one audience segment.
  • Generate 30 hooks → keep 5 → expand into 3 variants each.
  • Audit hooks for clarity and claim risk before production.
  • Ship fast, then iterate from performance data.

Checklist

  1. 1
    Define objective + audience
    Write the product promise, primary objection, and one audience persona in one paragraph.
  2. 2
    Generate hook options
    Use HookLab AI to generate hooks/headlines across multiple frameworks.
  3. 3
    Audit + refine
    Run the best hooks through Creative Auditor and refine for clarity, proof, and compliance.
  4. 4
    Produce variants
    Use VividForge to generate production-ready creative variants from the top hooks.

FAQs

What hook frameworks should I start with?

Start with problem/solution, curiosity gap, contrarian insight, and proof-led hooks; pick the ones that match your audience sophistication.

Recommended next steps

HookLab AI
Creative Auditor
VividForge Studio
OpenAI GPT-4.1(OpenAI)
Anthropic Claude 3 Opus(Anthropic)
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